Developed a warm, highly-converting WordPress WooCommerce e-commerce site for an organic coffee brand, utilizing deep espresso and gold accents.
Online Sales Increase
Aura Coffee needed to scale online subscription sales but struggled with generic themes that failed to tell their brand story.
Analyzed customer dropoffs at product galleries, discovering that weak visual product listings hurt purchases.
Created a brand-centric shopping funnel showcasing brewing guides, roast profiles, and subscription checkouts.
Applied a rich color palette of espresso brown, cream white, and gold accents to capture artisanal coffee values.
Engineered custom WooCommerce product loop hooks, subscription product grids, and interactive cart counts.
Deployed on high-speed WordPress cloud environments with database optimizations and caching.
